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SITAONAIR gives Emirates customers personalised IFC experience

Posted 27 September 2017 · Add Comment

SITAONAIR has been enlisted by Emirates to deliver personalised inflight connectivity for the airline's customers through SITAONAIR's onboard Wi-Fi hub, Internet ONAIR – digitally harmonising the IFC experience across over 200 aircraft.

The SITAONAIR-Emirates project was crowned Best Personalization Innovation of the year at the 2017 APEX Awards on Monday 25 September.

SITAONAIR’s Internet ONAIR for Emirates has been harmonised with Emirates Skywards, the airline’s award-winning loyalty program to offer special benefits to members. This integrated enhancement marks a first step by Emirates to personalise passengers’ connected onboard experience.

Dominique El Bez, Vice President of Strategy at SITAONAIR, said: “With Emirates we have made our open platforms vision, presented at APEX EXPO 2016, a reality. This complex digital harmonization project marks a real accomplishment for both SITAONAIR’s digital aviation specialists and our long-standing airline customer and co-creation partner.

“SITAONAIR has succeeded in what has been a real digital harmonization challenge – from integrating Emirates’ pre-existing frequent flier program within the Internet ONAIR Wi-Fi user experience, to achieving a seamless experience across Emirates’ varied satellite connectivity systems. We have worked closely with Emirates every step of the way to achieve their vision, facilitating the seamless, individualized connected passenger experience they crave.”

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