Subscribe Free
in Flight Services & Support

Etihad Airways launches 'Runway to Runway'

Posted 10 February 2017 · Add Comment

Etihad Airways has launched 'Runway to Runway' an rewards programme specially designed to support the fashion community's international travel requirements.


Since announcing its fashion partnership with IMG in 2016, Etihad Airways has worked with the company and its fashion industry network to develop a bespoke membership programme that offers specialized travel benefits. Runway to Runway members are eligible to receive discounts on airfare and other services; preferred corporate rates for business travel; discounted cargo rates; and special group travel rates when travelling for photo shoots, showing collections overseas or conducting business globally.
 
Patrick Pierce, vice president of sponsorships, Etihad Airways said: “Etihad Airways’ commitment to fashion has taken another step forward with the launch of Runway to Runway, a travel program delivering practical benefits to our friends in fashion.
 
“Last year, Etihad Airways became the first global airline to align with and support fashion professionals. Very few industries travel as much as the fashion industry does, spending tens of millions annually. Etihad Airways is an ideal brand fit for this jet-set industry that is ambitious, innovative and remarkable – all characteristics exemplified by Etihad’s world-renowned service and hospitality offering.”
 
Fashion industry members will also receive additional benefits in accordance with their Etihad Guest tier level:

Gold Status
Gold status membership will be by invitation only, comprising select members of the international fashion community including editors, designers, models, photographers, stylists, bloggers, executives and other fashion devotees
Gold status members receive:
Lounge access for member plus a guest, additional 20kg excess baggage, and priority boarding and check-in
Eligibility for complimentary upgrades and onboard Wi-Fi
Silver Status
Members of the fashion industry can apply for silver status via Etihad.com/fashion
Silver status members receive:
Lounge access and additional 10kg excess baggage
 
Guest Status
Open to all fashion enthusiasts, Guest status members will receive fashion news, exclusive access to partner promotions, and be eligible for invitations to special fashion events including fashion weeks in New York, London, Milan, Mumbai and Sydney.
 
As part of its global agreement with IMG, Etihad Airways supports 17 fashion events around the world annually. Since this partnership’s introduction in April 2016, the airline has helped designers, models and brands celebrate key milestones and reach new audiences all over the world with activations at New York Fashion Week: The Shows, London Fashion Week, Milan Fashion Week, Mercedes-Benz Fashion Week Berlin, Lakmé Fashion Week (Mumbai) and Mercedes-Benz Fashion Week Australia, as well as MADE events in New York and Berlin.

* required field

Post a comment

Other Stories
Advertisement
Latest News

Flyadeal announces Abha as its newest destination

Flyadeal, Saudi Arabia’s Everyday Low Fares Airline, will add Abha to its growing route network this month.

Turkish Airlines' mobile app offers discount flight tickets

Turkish Airlines now offers 15% discount on its all domestic and international flights for passengers who download the latest version of the carrier' mobile app.

Qatar Airways hightlights 'Qsuite' at Kuwait Aviation Show

Qatar Airways showcased its patented, award-winning new Business Class seat, Qsuite, for the first time in 2018 at the Kuwait Aviation Show, along with the airline’s ultra-modern extra-wide body Airbus A350-900.

Turkish Technic and Onur Air sign Pool contract

Onur Air has signed component repair and access (pool) contract with Turkish Technics for its Airbus A330 aircraft. The contract will be effective until 2023.

Etihad Airways executive embarks on round the world record attempt

Senior Etihad Airways executive, Andrew Fisher, embarks on a journey of a lifetime on 21 January when he attempts to break the world record by flying around the globe in the shortest time frame on scheduled flights, and with the fewest

Alliance takes interior design to a new dimension

Strata Manufacturing, Etihad Airways and German company, Siemens, have come together to create the Middle East’s first 3-D printing service for aircraft cabin parts. Alan Dron reports.

Kuwait Aviation SK1909310118
See us at
BIAS BT271017161118AIME BT1204240118Global Aerospace BT2018MEBAA BT2018ArabianTravelMkBT250418Saudi Future Airports BT150318Abu Dhabi AirExpo BT2018Aviation Africa BT18418Istanbul Airshow BT22018